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Facebook Keyword Automation · Meta-Verified · 2026

Facebook Keyword Automation
Any Keyword. Instant Messenger DM.

Set any keyword on your Facebook Page. When someone comments it on a post or sends it as a Messenger message — they get your instant DM, automatically, 24/7.

Direct Answer

ReplyKaro is the best Facebook keyword automation tool in 2026. Trigger Messenger DMs from post comments or inbox messages using any keyword. Free Forever · ₹99/mo ($3/mo).

  • Triggers from post comments AND Messenger inbox
  • Under 1 second from keyword to DM
  • Multiple keywords per automation
  • Free Forever: 1,000 Messenger DMs/month
  • Official Meta API — no Page ban risk

Free Forever · No credit card · Meta-verified

Two Trigger Modes in One Tool

Facebook keyword automation works in both your public posts and your private Messenger inbox.

Comment Keyword Trigger

Someone comments your keyword (e.g. LINK) on your Facebook post, image, or video — they instantly receive a Messenger DM. Great for generating leads from viral posts and Reels.

  • Works on all Facebook post types
  • Drives engagement + leads simultaneously
  • Boosts organic reach via comment volume

Messenger Inbox Keyword Trigger

Someone sends your keyword (e.g. PRICE) as a Messenger message to your Page — they immediately get your automated reply. Perfect for converting warm leads from your bio or ads.

  • Works on any Messenger conversation
  • Convert ad traffic 24/7
  • Multi-step flow after the first reply

Best Keywords for Facebook Automation

Single-word ALL-CAPS keywords outperform phrases. Match the keyword to what you're offering.

KeywordTypical Comment RateAuto-DM SentBest Context
LINK20–35% of post viewers commentHere's the link → [url]All content types
FREE25–40% comment rateYour free resource → [url]Lead magnets, guides
PRICE18–28% comment rateFull pricing details → [url]Products, courses, services
ORDER20–30% comment rateHow to order → [menu/store]Food, home products
BOOK12–18% comment rateBook your slot → [calendar]Clinics, salons, coaches
INFO8–14% comment rateAll details here → [url]Real estate, B2B
RECIPE28–40% comment rateFull recipe → [url]Food, cooking content
DEMO5–10% comment rateSchedule demo → [calendly]SaaS, online courses

Set Up Facebook Keyword Automation in 3 Minutes

01

Connect your Facebook Page

Go to ReplyKaro → Connect Facebook → authorize via Meta OAuth. No Facebook password required. 30 seconds.

02

Create a keyword automation

Click 'New Automation' → choose 'Comment to DM' (for post comments) or 'Messenger Inbox Trigger' (for DMs). Select the post or activate globally for inbox.

03

Set your keyword(s)

Enter one or more keywords. Each keyword triggers the same DM. Case-insensitive — 'link', 'LINK', and 'Link' all work. Add up to 10 keywords per automation.

04

Write your Messenger DM

Write the auto-reply. Include a link, offer, or CTA. Add {name} for personalization. Optionally add a follow-up message for 24 hours later.

05

Promote your keyword

Add 'Comment [KEYWORD] for the link' in your post caption. For videos, add a text overlay and say the keyword aloud. For Messenger, tell people in your bio or ads: 'Send PRICE to our Page for a quote.'

Everything in Facebook Keyword Automation

Comment keyword triggers on all post types
Messenger inbox keyword triggers
Multiple keywords per automation
Different DMs for different keywords
First-name personalization variables
Multi-step conversation flows
Follow-up DM after 24 hours
Under 1 second keyword-to-DM delivery
Handles 10,000+ comments on viral posts
Subscriber capture on every interaction
Real-time analytics — keyword performance
Deduplication — one DM per user per post
All languages supported
Same dashboard for Instagram + Facebook

Meta-Verified. Zero Page Ban Risk.

ReplyKaro uses only the official Meta Graph API and Messenger Platform API. Facebook explicitly provides these APIs for Page automation. No bots, no scraping, no TOS violations.

Pricing

Start free. Upgrade when you need more volume.

Free Forever
₹0 / $0
  • 1,000 DMs/month
  • 3 Automations
Most Popular
Starter
₹99/mo · $3/mo
  • 15,000 DMs/month
  • 15 Automations
Pro
₹299/mo · $9/mo
  • Unlimited DMs/month
  • Unlimited

Facebook Keyword Automation — FAQ

How does Facebook keyword automation work?

Facebook keyword automation monitors your Facebook Page for specific keywords you define — in post comments or in Messenger inbox messages. When a user comments or sends a matching keyword (e.g., 'LINK', 'PRICE', 'FREE'), the system instantly sends them a personalized Messenger DM with your response. The entire process takes under 1 second from keyword to DM delivery. ReplyKaro uses the official Meta Graph API and Messenger Platform API for safe, compliant automation.

Can I use multiple keywords for the same Facebook automation?

Yes. ReplyKaro supports multiple keyword triggers per automation — you can set LINK, SEND, and YES to all trigger the same Messenger DM. You can also set different DMs for different keywords on the same post. This lets you segment your audience by intent and give each group a different message.

What are the best keywords for Facebook automation?

The highest-performing Facebook automation keywords are: LINK (most versatile), FREE (for lead magnets), PRICE (for sales and D2C), INFO (for services), ORDER (for food and products), BOOK (for appointments), RECIPE (for food creators), DOWNLOAD (for digital products), DEMO (for software and courses), CALL (for coaches and consultants). Short, action-oriented words in ALL CAPS perform best. Match the keyword to what you're offering in the post.

Does Facebook keyword automation work on both comments and inbox messages?

Yes. ReplyKaro's Facebook keyword automation works in two modes: (1) Comment trigger — someone comments your keyword on a post, they receive a Messenger DM; (2) Messenger inbox trigger — someone sends your keyword to your Page inbox, they receive an automated Messenger reply. You can run both simultaneously from the same automation or set up separate ones.

Is Facebook keyword automation safe for my Page?

Yes — ReplyKaro uses only the official Meta Graph API and Messenger Platform API. These are the APIs Meta provides specifically for Page automation. No browser bots, no password sharing, no scraping. Rate limits ensure you never exceed safe thresholds. ReplyKaro has zero Page suspensions among its users.

Can I see which keywords are driving the most DMs?

Yes. ReplyKaro's analytics dashboard shows DM delivery counts per automation and per keyword trigger. You can see which keywords have the highest comment rate and conversion rate, and optimize your captions and video CTAs accordingly. Analytics are available on all paid plans starting at ₹99/mo ($3/mo).

How is Facebook keyword automation different from Instagram keyword automation?

Facebook keyword automation sends Messenger DMs and can trigger from both post comments and inbox messages. Instagram keyword automation sends Instagram DMs and triggers from post or Reel comments. Both use the same ReplyKaro dashboard — you can run keyword automation on Facebook and Instagram simultaneously from one account.

Is Facebook keyword automation free?

Yes. ReplyKaro's Free Forever plan includes Facebook keyword automation with 1,000 Messenger DMs/month at no cost. No credit card required. Paid plans start at ₹99/mo ($3/mo globally) for 15,000 Messenger DMs/month and 15 active automations.

Also Do Instagram Keyword Automation

One ReplyKaro account manages Instagram and Facebook keyword automations from the same dashboard. Run both platforms simultaneously.